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Find us at the Following Events:

NDA Convention 2014

Dates:Feb 22-25


Dates: March 4-8
Platinum Lot space #8001

ISRI Convention 2014

Dates: April 7-10
Booth #B24

Waste Expo 2014

April 29-May 1
Booth 4033

Bob DiTroiaSierra Adds New Regional Sales Manager

Sierra is happy to welcome Bob DiTroia to the team as a Regional Sales Manager. Bob will cover the North-Eastern United States.

Bob DiTroia has over 35 years in sales with 12 yrs of heavy equipment sales in the recycling industry, covering the Northeast market. He is highly motivated and dedicated to providing quality customer service. He has experience providing sales for the following types of equipment: balers, shear/balers, horizontal balers, shredders and material handlers.

Terry SturgellRegional Sales Manager Joins Sierra

Sierra is happy to welcome Terry Sturgell to the team as a Regional Sales Manager. Terry will cover the South-Eastern United States and the Caribbean Islands.

Terry Sturgell grew up with family working in the equipment industry. He spent 12 years working for the government and has applied the honor, integrity, and teamwork learned there into a career in the equipment business. He have been in the equipment business since 2005. He is a real family man and likes to treat his customers as friends and family. Terry has found that with customers in this industry, a handshake still means something. That is why he has chosen to represent the Sierra team and its product in an industry and to a group of people that he really enjoys. Terry's sales experience has been based around the recycling industry from landfill compactors to excavator and wheel loader attachments to large hydraulic cranes/material handlers and now with the full line of equipment from Sierra Intl.


Sierra Safety: (Days without incident)

Sierra Recycling

Sierra Intl - CA

Sierra Demolition

Sierra Intl - GA